We are working for the environment

Primo is a partner in Wuppi, a Danish company dedicated to the recycling of rigid PVC materials.

At Primo we are recycling all types of plastic

Plastics are recyclable materials. Provided they are not mixed with or contaminated by other materials, common plastic varieties such as PVC are fully recyclable and are a valuable resource.

One of the biggest advantages of plastics is also its biggest drawback: It is almost indestructible and does not easily degrade naturally as opposed to wood, ceramics or most metals. As a result, plastic recycling is an ever-increasing concern for producers, legislators and the public.

Recycling rigid PVC

In Denmark, Primo is part of a company that was set up with the exclusive purpose of recycling rigid PVC used in construction. Wuppi, as the company is called, is a consortium run by the five largest Danish producers of PVC and with most municipalities in Denmark cooperating to recycle as much PVC as possible.

Builders and construction companies can use dedicated containers to dispose of discarded PVC products such as pipes, window frames, roofings sheets and so forth. The products are sorted, washed and ground to a granulate which can be used to make new long-lived PVC products with minimum impact to the environment.

About Primo 

Headquartered in Copenhagen, the Danish group has sales and production activities at 11 locations in Europe and China. The group currently has 980 employees and a turnover of 174 million EUR (per 31.12.2023). The company was founded and owned by the Grunnet family and, since its beginning in 1959, has specialised in designing and producing customer-specific profile solutions in plastic.